PATIENT EXPERIENCE · REPRODUCTIVE HEALTH · INNOVATION

Cheryl Dowling

Helping healthcare organizations build better reproductive care through patient experience and evidence-informed insight.


cheryl dowling

I've been on both sides of the patient experience.

Years of navigating infertility and IVF showed me something healthcare data alone cannot: patients experience care very differently than organizations often imagine.

That realization became the foundation for everything I've built.

As Founder of The IVF Warrior, I've spent nearly a decade listening to millions of conversations across infertility, IVF, reproductive health, and mental health. Today, I work with researchers, healthcare organizations, startups, and industry leaders to help ensure patient experience informs communication, innovation, research, and care from the beginning.

My work combines lived experience, a counseling background, research collaboration, and strategic advisory to help organizations build solutions that people trust.

ABOUT


Women's Health

BuzzFeed

Medium

Femtech World

Forbes

Yahoo

Women's Health BuzzFeed Medium Femtech World Forbes Yahoo

Trusted by audiences worldwide and featured in

THE WORK

Building better reproductive healthcare from every angle.

Everything I build is designed to improve how reproductive healthcare is experienced, understood, and delivered.

The IVF Warrior

Patient Education & Community

Trusted by hundreds of thousands navigating infertility, IVF, and reproductive health through evidence-informed education, resources, and support.

Visit IVF Warrior→

The Fertility Standard

Patient Experience & Professional Education

Helping clinics, researchers, startups, and healthcare organizations better understand the people they serve.

Visit The Fertility Standard

UNSPOKEN

Book

An Amazon bestselling memoir exploring the invisible emotional realities of infertility and IVF. A voice for those who have carried this journey in silence.

Learn More→

LET’S WORK TOGETHER

Better care starts with the right people in the room.

I partner with healthcare organizations, researchers, startups, and institutions committed to improving reproductive health through better patient understanding. If you're building something that touches patient care, I'd love to hear from you.

Better Care Starts With Better Understanding